Thursday, May 18, 2006

Guster's Eco-Friendly Tour - Spreading Sustainability's Benefits to the Masses

It's not just big publications like Vanity Fair, Wired and the New York Times that are propelling the importance of sustainability into the public consciousness.

It's the ever-powerful and high profile music industry, with a long list of artists (e.g., Jack Johnson, Dave Matthews, Bob Weir, Bonnie Rait, The Everyone Orchestra, ALO), promoters (e.g., of the first ever Green Apple Music Festival) and publications (e.g., JamBase and Relix) contributing to the cause.

Now comes word of a new effort by the band, Guster:

Guster’s Adam Gardner and his wife, Lauren Sullivan have created the first annual “Campus Consciousness Tour,” a project of their environmental non-profit, Reverb.

The Campus Consciousness Tour’s aim is to educate, inspire, and activate students, and above all leave a positive impact on each community and college/university that the tour reaches.

In addition to Guster’s show, the tour will feature:

Eco-Friendly Tour:
• Thanks to our partner NativeEnergy, each concert will be offset by wind power, neutralizing carbon emissions. For info on how you can offset your own power use, go to www.NativeEnergy.com/guster.
• CCT will be partnering with the National Biodiesel Board to fill the tour buses with biodiesel fuel. Our goal is to use 100% biodiesel for the tour. For more info about biodiesel, click here.
For more information, click here!

No comments:

Post a Comment